|Performance||Social Media Activation|
|eCRM & Email Marketing||Branded Video and Display Advertising|
|Search Engine Marketing and Optimization||Media Trendspotting|
|Demand Side Platforms||Data Segmentation and Behavioral Targeting|
KD+E is an innovator in interactive digital media. We help build brands and drive results by empowering companies to engage the digital sphere alongside our more traditional media offerings. Consumers are savvy - they have a voice. Great digital strategy comes out of listening to consumers' needs and communicating on consumers' terms. True brand engagement occurs when there's a compelling conversation taking place.
Working closely with clients, KD+E uses consumer engagement insights to develop campaign specific tactics in order to reach and exceed campaign goals. These tactics include bleeding-edge technology adoption, tried and tested branded display, organic outreach and search engine marketing and are deployed based on campaign objectives.
|Cable||Long Form Distribution|
|Spot/Local||Short Form Distribution|
Video has become an omni-present medium, yet available viewing options continue to evolve. KD+E stays ahead of these shifts and offers a multi-platform approach so that we may anticipate where people will consume content. Our solutions combine the reach of traditional broadcast and cable channels with the efficiencies of heavy-hitting online video destinations like Hulu and YouTube and the scale of streaming video on desktops, mobile and tablets.
|Mobile Video||Geo-Targeting and Location Based|
|SMS Campaigns||CRM Development|
|Interactive HTML5||Mobile Web Development|
We achieve results by combining innovative and rich experiences with tracking and ROI. Mobile isn't limited to phones, and we're fully versed in everything from direct response to branding and engagement on all mobile technologies. KD+E selects the right mix of platforms, targeting and tactics based on your goals to ensure optimal performance against your target audience.
Our interactive media experts stay competitive by participating in all related emerging technologies. We've vaulted our clients beyond the static pages in book and into immersive experiences within digital editions and tablets. Our integrations take advantage of features such as video, interactivity and 360-degree views as well as mobile search and location-based opportunities.
|3D Projections||Transit Media|
|Augmented Reality||Street Level|
Because we recognize that we still inhabit the material world, KD+E maintains the ability to fulfill all OOH needs - from high impact branding plays like 3D projection to efficient micro-targeted buys. However, digital continues to shift OOH mediums towards increasingly interactive display as more and more digitally enabled screens are released. KD+E pushes vendors for long form experiences, audio and cost per download solutions that ensure effective spending.
|Digital Architecture and Development||Social Network Applications|
|Interactive Design and Branding||Mobile Applications|
|User Interfaces (UI / UX)||Rich Media Applications|
|Icon Design and 3D Animation||Digital Ad Units|
The Internet and all its vast capabilities are only as good as the content within and the audience reached. KD+E creates unique branded content to drive engagement. We develop custom messaging and organic outreach to secure online media coverage, increase buzz, grow your social identity and drive business. Our activation platform includes a network of influencers, publishers and technologies and balances social channels, video syndication partnerships and online PR outreach. We consider the viability of all content solutions in order to create the best on-brand experiences for our clients.
|Performance Media Measurement||DART|
|Organic Activation Data||CMR/TNS|
|Social Influence Patterns||Nielsen|
KD+E has developed the most efficient technology to decode the never-ending stream of data that emerges from each campaign. We translate these figures into valuable insights for your brand. We employ cutting edge, proprietary technology to analyze, visualize and report advertising performance data. We measure campaign effectiveness across platforms - Internet, Mobile, TV, and Print to optimize spend and guarantee marketing efficiency. We interpret the vast array of data that we have at our fingertips so that it all makes sense for you.