Trumpeting a Move to Put the Sun in SunChips
March 31st, 2008Trumpeting a Move to Put the Sun in SunChips - New York TimesBy STUART ELLIOTTPublished: March 27, 2008
MADISON AVENUE has always been a place for sun worshipers, whether it was naming brands like Sun, Sunlight, Sunbird, Sunbeam and Sol; coining slogans like “A day with orange juice is like a day without sunshine”; or sending […]