CBS Upfront Closes at $2.5 Billion
June 21st, 2007Advertising Age - MediaWorks - CBS Upfront Closes at $2.5 Billion
ABC Finishes at $2.4 Billion, Fox at $1.9 Billion; NBC, CW Deals Continue
By Andrew Hampp
Published: June 20, 2007
NEW YORK (AdAge.com) — Three down, two to go. CBS closed its upfront business today with a package worth $2.5 billion, boasting the highest volume of inventory for […]
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